NIKE • TECH PACK ANTHEM
30s TVC
This massive campaign featured 16 of the world’s greatest athletes and was shot in 10 countries around the world on the Phantom camera where we reproduced complicated lighting setups designed by photographer Billy Kidd and produced 22 individual films that played broadcast and in-store on 20 foot displays. Featuring: LeBron James, Colin Kaepernick, Kevin Durant, Maria Sharapova, Neymar, Teddy Thomas, Ayumu Hirano, Chris Robshaw, Francois Hougaard, Katarina Johnson-Thompson, Cristiano Ronaldo, Skylar Diggins, Grigor Dimitrov, Wu Haiyan,
Director / Editor: Serrini
Agency: Picture Farm
Client: Nike